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Profits from Tesco's new kids' rainbow biscuit kits will benefit frontline NHS workers


By Hector MacKenzie

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PROFITS from a new rainbow biscuit range being sold in a major supermarket chain will go to provide care packages for NHS workers and raise awareness of what frontline workers are doing during the coronavirus crisis.

The gingerbread rainbow biscuits.
The gingerbread rainbow biscuits.

The Rainbow Biscuit kits for kids in Tesco stores will help fund packages which will include items like toiletries and toothpaste, for key frontline NHS workers through SalutetheNHS.org.

Each pack contains a tube of white icing and a sachet of multi-coloured sprinkles which children can apply to grooves in the rainbow-shaped biscuits and then decorate as they wish.

Tesco food developer Kaysha Keane who helped design the biscuits said: “Not only will the biscuits raise money for care packages for our heroic NHS frontline workers but they will also raise awareness among youngsters of the life-saving work being carried out by them.

“The rainbow has now become a symbol of hope and support for our brave NHS workers, especially for children who have been painting pictures to put in their windows.

“We hope that parents may also use the opportunity of helping their youngsters make the biscuits to discuss the amazing work being carried out by our NHS.”

Tesco says it will use all profits from the sale of the biscuits to go towards funding food in the SalutetheNHS.org meal packs.

The SalutetheNHS.org initiative provides nutritious ready to eat meals for ICU teams, anaesthetic workers and A&E staff who are unable to leave their clinical areas during their 12-hour shifts.

Tesco’s partnership with the SalutetheNHS.org initiative has seen more than 100,000 weekly items of food such as yoghurts, cereal bars, soups, pasta meals, dropped off at the Bicester base from where the operation is run.

The food is then parcelled up into packages and dropped off by volunteers at the John Radcliffe Hospital in Oxford.

Tesco is also giving boxes of the Rainbow Biscuits to children at the Great Ormond Street Hospital next week.

SalutetheNHS.org was established by British businessman Ron Dennis, CBE, and catering expert Nigel Harris as a private sector campaign to provide food packs for NHS workers during the Covid-19 crisis.

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